Privacy Policy

Fatcats Privacy Policy

Welcome to Fatcats, a brand operated by Varthaali ("Varthaali", "Fatcats", "we", "our", or "us"). Varthaali is the legal entity responsible for operating the Fatcats website, applications, and related services.

This Privacy Policy explains how Varthaali (Fatcats) collects, uses, stores, processes, shares, and protects personal information when users access or use Fatcats services through https://fatcats.store or any related applications, platforms, or services.

By accessing or using our services, you acknowledge that you have read and understood this Privacy Policy and consent to the collection and processing of information as described herein.

Brand Identity

Fatcats is a brand, trade name, and business division operated by Varthaali. Any reference to "Fatcats" in this Privacy Policy, the Website, mobile applications, communications, invoices, promotional materials, or customer support channels shall be deemed to refer to Varthaali and its authorized representatives.


1. Information We Collect

Personal Information: When you register, place an order, subscribe to our newsletter, or use our services, we collect your name, email, phone number, billing and shipping address, and payment details (payment data is securely processed by third-party gateways; we do not store card data).

Account Information: Login credentials including username and password.

Payment Information: Safely collected and processed via authorized payment gateways.

Usage Data: Includes IP address, browser type, operating system, pages visited, time spent, device information, and diagnostic data.

Cookies & Tracking Technologies: We use cookies and similar tech to enhance experience, analyze usage, deliver personalized content, and for marketing purposes. Third-party cookies may be used; we provide options to manage cookie preferences via your browser.

Additional Information We May Collect

• GST details, business registration information, and KYC documents from sellers or business users.
• PAN, bank account information, and payout details where cashback, refunds, incentives, settlements, or withdrawals are involved.
• Customer support communications, chat records, call recordings, complaints, feedback, and dispute-resolution records.
• Device identifiers, app usage information, crash reports, and fraud-prevention signals.
• Transaction history, order details, refund history, and reward-related information.


2. How We Use Your Information

We may process information to facilitate marketplace transactions between buyers and independent sellers, verify seller identity, comply with KYC obligations, prevent fraud, process settlements, and maintain transaction records.

We use data to:

  • Provide, improve, and personalize our services and Website experience.
  • Facilitate account creation, secure login, order processing, payments, deliveries, and returns.
  • Communicate updates, offers, promotions, and customer support.
  • Detect, prevent, and address fraud, errors, and other violations.
  • Analyze trends and monitor Website usage.
  • Comply with legal obligations and enforce our Terms and policies.
  • Post testimonials with your consent.

3. Sharing and Disclosure:

We do not sell or rent your personal data. Data may be shared with:

  • Service Providers: payment processors, shipping, IT, marketing, and analytics partners as needed.
  • Legal Authorities: when required by law, to comply with legal processes or protect rights.
  • Business Transfers: in mergers or acquisitions, with notice to affected users.
  • Other third parties only with your consent.
  • We may share information with payment gateways, banking partners, logistics providers, technology vendors, fraud-prevention services, KYC verification providers, tax consultants, auditors, legal advisors, and government authorities where required for lawful business operations.

4. Fraud Prevention:

We may collect, analyze, and retain information necessary to detect, investigate, prevent, and report fraud, suspicious activity, unauthorized transactions, money laundering, abuse of promotional programs, policy violations, and other unlawful conduct.


5. Data Protection and Security

We implement industry-standard security measures, including encryption, secure servers, and access controls, to safeguard your personal data.

Data is primarily stored and processed in India, subject to Indian data protection laws. If data is transferred internationally, we ensure compliance with applicable cross-border data transfer regulations.

We maintain a Data Breach Response Plan and will notify affected users and authorities as required by law.


6. Your Data Rights and Choices

  • Access, Correction, and Deletion: You can access, correct, update, or request deletion of your personal data via your account settings or by contacting us.
  • Consent Withdrawal: You may withdraw consent at any time, acknowledging this may affect your ability to use certain services.
  • Marketing Opt-Out: You can opt out of marketing emails and communications via unsubscribe options.
  • Cookie Preferences: Manage cookie settings via your browser; disabling cookies may affect Website functionality.

7. Children’s Privacy

Individuals under 18 years of age may access or use certain services only under the supervision and consent of a parent or legal guardian. Where we become aware that personal information has been collected from a minor without appropriate authorization, we may take steps to remove such information or restrict access to services.


8. Automated Decision-Making

If automated profiling or decision-making affects you (e.g., for personalized content or advertising), we will inform you and provide rights to object or seek human intervention.


9. Compliance with Law and Governing Rules

We comply with applicable laws including:

  • Digital Personal Data Protection Act, 2023 (DPDP Act)
  • Information Technology Act, 2000
  • Information Technology Rules, as amended
  • Consumer Protection Act, 2019
  • Consumer Protection (E-Commerce) Rules, 2020
  • Applicable RBI guidelines
  • Income Tax Act, 1961
  • Anti-money laundering and financial compliance requirements where applicable

10. Cookies and Third-Party Trackers

Third-party services such as analytics, advertising, and social platforms may set cookies on our Website. We recommend reviewing their privacy policies and choosing cookie consent settings accordingly.


11. Data Retention

We retain personal information only for as long as reasonably necessary to:

  • Provide services;
  • Complete transactions;
  • Process refunds and settlements;
  • Maintain legal, tax, accounting, and audit records;
  • Resolve disputes;
  • Enforce contractual obligations;
  • Comply with applicable laws and regulatory requirements.

Certain records may be retained beyond account closure where required by law.

12. Cashback & Reward Data Processing Clause

Where users participate in cashback, loyalty, promotional reward, or incentive programs, we may collect and process PAN information, bank account information, tax-related information, payout records, and transaction verification data to comply with applicable tax and regulatory requirements.


13. Contact and Grievance Officer

Data Controller / Business Entity:

Varthaali (Operating Brand: Fatcats)

For questions or concerns about your data or this Privacy Policy, please contact:

Data Protection Officer:
Mr. Vijay Rao K
Email: support@fatcats.store
Phone: +91-970 541 5546
Address: Workflo, Hitex Bizness Square, 4th Floor, Unit No: 405–411, Jubilee Enclave Road, Hyderabad – 500081.

You may also contact our designated Grievance Officer:
Mr. Vijay Rao K
H. No: 8-2-451, Bhadradri Kothagudem Dist, Manuguru - 507117
Email: support@fatcats.store


14. Policy Updates

While we implement commercially reasonable security measures, no internet transmission, electronic storage system, or security mechanism can be guaranteed to be completely secure. Users acknowledge and accept the inherent risks associated with electronic communications and online transactions.

Varthaali may provide services to users located outside India in the future. Where international data transfers occur, reasonable safeguards and applicable legal requirements will be followed.


By using https://fatcats.store, you acknowledge that you have read and understood this Privacy Policy and agree to its terms. Fatcats operates compliant with applicable Indian laws and data protection regulations as of 2025.